Blog for ESL teachers
Practical tips, methods, and materials for successful teaching
Practical tips, methods, and materials for successful teaching
Student:
“We have a call with the international team tomorrow — what’s the right English term if I want to say that fewer customers cancel?”
Teacher:
“In business English we usually call that customer churn reduction."
If that sounds familiar, you already know the stakes. When you teach English for marketing professionals, success isn’t only about vocabulary lists. It’s about helping learners switch on product, customer, and sales thinking in English—without pauses or mental translation.
My name is York Fern, and I have been teaching English for more than 12 years. I hold an international TEFL/TESOL certificate and have taught over 200 students of all ages. During this time, I’ve watched how modern teaching materials have changed right before my eyes. In this article, I’ll share the latest trends and some of my own secrets on how to make lesson materials more engaging, effective, and memorable for students.
When I started teaching English, I was driven by the idea of helping students unlock their dreams. Over the past seven years I have prepared dozens of learners for relocation and study abroad. One thing became clear very quickly: teaching English for life abroad is more than grammar and exam strategies. It is about real conversations in shops, finding friends, and feeling confident with every phrase. No single textbook can cover all of that.
You’ve reached an Intermediate level, yet progress seems to have stalled. I’ve been there, and as a teacher I’ve watched many learners hit the same wall. In language learning, this is the well-known “B1 plateau”—you can manage familiar topics, catch the gist of films and articles, but moving forward feels painfully slow. How do you avoid getting stuck at B1 and step confidently toward Upper-Intermediate? Let’s unpack how to move from B1 to B2 in English and finally break through that barrier 🚀.
Hello, colleagues! My name is York Fern. I’m a TEFL/TESOL certified English teacher with 12+ years of teaching experience. I still remember how uncertain I felt in my early lessons when I tried to evaluate students’ speaking skills. Assessing speaking in English comes with so many nuances: different levels, different tasks, different personalities. How do we stay fair and still keep learners motivated? Over time I learned that speaking assessment can be transparent and encouraging when we rely on clear criteria and give constructive feedback that guides next steps. In this article I’ll share ELT-friendly approaches to speaking assessment, practical criteria, ready-to-use rubrics for speaking, and feedback techniques that help students grow without discouragement.
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